Why is Business Intelligence essential for Startups?

Business Intelligence (BI) is the solution that allows you to transform data into strategic information for decision making in companies. In practice, the company outlines a strategy, defines its KPIs (key performance indicators) and uses a BI tool to collect raw data, do an in-depth analysis and generate reports full of management insights.

As a startup, the vital resource you need is to access information, monitor key activities and metrics. These are essential to a "try, fail, learn and reproduce" cycle.

Some reasons to use BI:

- Greater security when making decisions;

- Develop strategies;

- Improve startup operations;

- Simplify your cost analysis.

Some BI tools:

- Google Analytics;

- Microsoft Power BI;

- Tableau;

- QlikView.

Have you applied BI to your startup? Tell me! :)

#startups #businessintelligence